The US family office of LeBron James and Maverick Carter invested in a new €30M funding round for German bicycle manufacturer Canyon.
LeBron James: basketball star, investing through LRMR
LeBron James is one of the most popular basketball stars. Born in 1984 in Ohio, the Small Forward played for teams like Miami Heat, Cleveland Cavalier, and since 2018 for the LA Lakers. Besides his basketball career, LeBron James invests through his family office LRMR Ventures together with Maverick in different ventures. The investment arm was launched in 2006. Besides, the basketball star also runs a “LeBron James Family Foundation” and brands like SpringHill Entertainment.
Family office invests in Canyon
Now, LeBron James invested through LRMR Ventures in a €30M funding round for German Koblenz-based bike manufacturer Canyon. This was announced by majority owner Groupe Bruxelles Lambert. Through the investment of LeBron James and his family office, the global reach of Canyon should be improved. Canyon has 1400 employees and revenues over €400M in 2020.
Picture source: Markus Spiske
Source: Zeit, 01.08.2022
This article directly stems from the research process for our European single family office database. Our list of U.S. single family offices includes the most important family investment vehicles that invest in various areas, such as financial markets, real estate, venture capital, private equity and renewables.
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